I was telling a new charity partner that it previously took me less than two days for a charity with no Google Ad Grant, to a charity up and running with the full $10,000 award. Little did I know, I was throwing down a challenge!
Monday morning I sent over my own instructions on how to apply for a Google Ad Grant and within hours they were on the phone to let me know how much they had done. Setting up the AdWords account is often where some applications can fall down because they wrongly enter billing information or use £GBP instead of $USD. To make life a little easier, I like to do the set up of an AdWords account, then my clients can confidently submit their application to Google for approval. It's teamwork!
After submitting a Google Ad Grant application, Google says it can take up to 5 days for approval. Not in this case, we heard back from Google by lunchtime, the account was approved!
So for less than half a days work the charity now has $10,000 per month to advertise with Google, not bad huh? Cheers Google.
Why not take up the challenge? and see if you can do it any quicker.
Get in touch if you would like my help.